Published: 07/01/2015
No, this isn’t an opinion piece or in any way a critique. It’s more like a public service announcement for business professionals in the job market, looking for a strategy position with a market leader.
Like most regular users of LinkedIn, I constantly get pushed notices about “jobs I might be interested in.” Even though I’m not looking for a job, I do find these notices interesting. Sometimes they’re even insightful, from the perspective of giving me a look at how companies are thinking about strategy. The words they use to describe roles and responsibilities tell me a lot about whether a particular organization “gets” strategy.
Which is the exactly the case with a notice I received about Toyota needing a “senior foresight and innovation strategist.”
Before even getting to the strategy-focused content, I really liked the way Toyota did two things. First, it was upfront and transparent about its move from Los Angeles to Plano, Texas, by 2017. It’s the first thing you see, in bold letters. I’ve read other job listings, and they either hide critical criteria like this completely, or treat it as an af