R. Eric Reidenbach Ph.D.
How loyal are your customers? That’s a question I bet many companies can’t answer with any specificity. Yet, it’s a critically important question. If you haven’t heard by now, loyal customers are...
R. Eric Reidenbach Ph.D.
Successful quality initiatives are based on understanding the true nature of “quality.” It resides in the minds of those who judge it and use it to make their purchase decisions—in other words, the...
R. Eric Reidenbach Ph.D.
Quality Digest Daily recently published the results of a survey of 415 manufacturers and 179 retailers that was “designed to identify the top business and supply chain issues, as well as how...
R. Eric Reidenbach Ph.D.
I just read an article that appeared on Quality Digest Daily, “The Quality Crisis in America,” by David C. Crosby. The gist of the article is that the nation is in the midst of a quality crisis that...
R. Eric Reidenbach Ph.D.
“Our corporate mission is to deliver the ‘Best Value in Energy and Related Services,’” according to a large Midwestern electric and gas utility company. This is a mission statement, which after a...
R. Eric Reidenbach Ph.D.
One of my clients, a wireless business-to-business (B2B) telecom company, was experiencing a significant problem in their call center. They were absolutely inundated with calls—most of them problems...
R. Eric Reidenbach Ph.D.
Pick up any article or book, attend any conference on Six Sigma, or talk with any Black Belt or Master Black Belt and you will hear the Six Sigma gospel about the importance of the voice of the...
